Patient PAL is a simple offering in a far from simple industry. We worked with the Patient PAL team in creating a new brand and web platform for their patient advocacy services that aims to help simplify the healthcare experience for their members. A staff of expert nurses and patient advocates help their members through any and every healthcare crisis by holding their hand every step of the way. From understanding your bill to finding in vs. out-of-network care, they handle all the tricky stuff for you. The brand needed to be uplifted to meet the high expectations of their service offering while building a future-proof website that allows them to grow without any service interruption. Built on Webflow, designed in Photoshop & Blender. We also helped craft their marketing language so anyone could understand exactly what they do so well.